Apparel

100% cotton lightweight Cotton ribbed neckline Offset print Worn with our Fun & Games Short Cold wash only Do not tumble dry Dry in the shade to minimise fading

100% Cotton Jersey - lightweight  Cotton ribbed neckline It is worth noting that our pieces are designed with a relaxed fit so there is no need to size up to achieve an oversized look.  *We have added length to our shirts going forward Offset print Cold wash only Do not tumble dry Dry in the shade to minimise fading

The OG Mum Club hat. It doesn’t matter how they got here, whether they’re bottle or breast fed or how you choose to parent, this is you now. And we think you’re doing a stellar job. ⭐️ Details: Pink cap with burgundy embroidery. Ps. Back of cap hardware includes clip to attach to whatever you desire) 100% cotton

You’re not just a regular Mum, you’re a Dance Mum! 

Always busy. Always on.  Yep you’re a Mum.  Beige hat with red embroidery.

You’re a sister 👯 . A daughter❤️. An aunty🥰. A co-worker 🖊️ . A boss 📈 . A support network 🤗 . You are more than ‘Mum’.  Cap details: 100% cotton. Brown hat with light green and dark brown embroidery. 🪡  Sizing: 55 - 61 cm (diameter) 12 (deep) 

Fun and stylish, the Blue Cotton Candy watch has been designed to be the perfect accessory for your child. It is equipped with a Japanese movement and a mineral glass. The watch has clearly readable dials with strong color contrast to make learning to read time an easy task. All hours and five-minute steps are written out, the minutes in-between are marked with small dots. Technical data Movement : Miyota Quartz (made in Japan, 2 years warranty) Crystal : mineral glass  Water resistance : 3 atm - rain or accidental splash resistant  (do not use under shower or bathing) Band : nato strap made of nylon with strong steel buckle, machine washable up to 40°C Dimensions : case 32mmx 31mm - 5mm thickness / strap 18 mm width

Fun and stylish, the Fishies watch has been designed to be the perfect accessory for your child. It is equipped with a Japanese movement and a mineral glass. In order to support adventure and play, it is also waterproof. The watch has clearly readable dials with strong color contrast to make learning to read time an easy task. All hours and five-minute steps are written out, the minutes in-between are marked with small dots. The strap can be changed and mixed with other straps from the same collection thanks to an 'easy click' system, no tools needed ! Technical data Movement : Seiko Quartz (made in Japan, 2 years warranty) Crystal : mineral glass  Case : Recycled nylon Water resistance : 3 atm - rain or accidental splash resistant  (do not use under shower or bathing) Band : easily removable nato strap made of recycled nylon with strong steel buckle, machine washable up to 40°C Dimensions : case 32mmx 31mm - 5mm thickness / strap 18 mm width

Fun and stylish, the Green Smoothie watch has been designed to be the perfect accessory for your child. It is equipped with a Japanese movement and a mineral glass.  The watch has clearly readable dials with strong color contrast to make learning to read time an easy task. All hours and five-minute steps are written out, the minutes in-between are marked with small dots. Technical data Movement : Miyota Quartz (made in Japan, 2 years warranty) Crystal : mineral glass  Water resistance : 3 atm - rain or accidental splash resistant  (do not use under shower or bathing) Band : nato strap made of nylon with strong steel buckle, machine washable up to 40°C Dimensions : case 32mmx 31mm - 5mm thickness / strap 18 mm width

Fun and stylish, the Cinnamon Roll watch has been designed to be the perfect accessory for your child. It is equipped with a Japanese movement and a mineral glass. The watch has clearly readable dials with strong color contrast to make learning to read time an easy task. All hours and five-minute steps are written out, the minutes in-between are marked with small dots. Technical data Movement : Miyota Quartz (made in Japan, 2 years warranty) Crystal : mineral glass  Water resistance : 3 atm - rain or accidental splash resistant  (do not use under shower or bathing) Band : nato strap made of nylon with strong steel buckle, machine washable up to 40°C Dimensions : case 32mmx 31mm - 5mm thickness / strap 18 mm width

Discover Aegean Blue, the ocean blue model from The Basics collection.The watch has been designed to be the perfect accessory for your child. It is equipped with a Japanese movement and a mineral glass. The watch has clearly readable dials with strong color contrast to make learning to read time an easy task. All hours and five-minute steps are written out, the minutes in-between are marked with small dots. Technical data Movement : Miyota Quartz (made in Japan, 2 years warranty) Crystal : mineral glass  Water resistance : 3 atm - rain or accidental splash resistant  (do not use under shower or bathing) Band : nato strap made of nylon with strong steel buckle, machine washable up to 40°C Dimensions : case 32mmx 31mm - 5mm thickness / strap 18 mm width Discover the others colors of The Basics collection

Hello sunshine! Stay comfy and cool this summer with our relaxed Yummy Tummy Shorts. Features an elasticised waist and our friendly summer motifs.  Pair with our matching Tee or clash it up with our colourful printed Bodysuits. 100% Cotton. Boucle applique: Wool / acrylic with Polyester Embroidery.

Hello sunshine! Stay comfy and cool this summer with our relaxed Yummy Tummy T-Shirt. Features an oversize fit, drop shoulder, and our friendly summer motifs.  100% Cotton. Boucle applique: Wool / acrylic with Polyester Embroidery.

Hello sunshine! Stay comfy and cool this summer with our relaxed Shooting Star Tee. Features an oversize fit, drop shoulder, and our friendly summer motifs.  100% Cotton. Boucle applique: Wool / acrylic with Polyester Embroidery.

Here comes the sun baby! Get ready to smile with our relaxed Short Sleeved Bodysuit.  Features a boxy fit, snap closure, and our friendly summer motifs. 100% Cotton. Boucle applique: Wool / acrylic with Polyester Embroidery. Cold machine wash.  

Here comes the sun baby! Get ready to smile with our relaxed Space Out Bodysuit.  Features a boxy fit, snap closure, and our friendly summer motifs. 100% Cotton. Boucle applique: Wool / acrylic with Polyester Embroidery. Cold machine wash.  

Here comes the sun baby! Get ready to smile with our relaxed Lilac Lion Bodysuit.  Features a boxy fit, snap closure, and our friendly summer motifs. 100% Cotton. Boucle applique: Wool / acrylic with Polyester Embroidery. Cold machine wash.  

Ready, set go! Explore milder days one adventure at a time in our short sleeve bodysuits for babies. Wear on its own or pair with our Baby Leggings. Thoughtfully packaged in our branded gift satchels. 95% Cotton. 5% Elastane.

Ready, set go! Explore milder days one adventure at a time in our short sleeve bodysuits for babies. Wear on its own or pair with our Baby Leggings. Thoughtfully packaged in our branded gift satchels. 95% Cotton. 5% Elastane.

Ready, set go! Explore milder days one adventure at a time in our short sleeve bodysuits for babies. Wear on its own or pair with our Baby Leggings.Imagine a dreamy valley where the sky is a canvas painted with rainbows and stars! Behold, as stars burst forth from volcanoes, and even catch a glimpse of a daylight shooting star!A collaboration with Min Pin Design! Thoughtfully packaged in our branded gift satchels. 95% Cotton. 5% Elastane.